BBVA

PROJECT DESCRIPTION CLIENT BBVA is one of the major companies in the Latin American banking sector. It has sustained an organic growth that has always been much larger than the one of its competition, which has always placed them at the forefront of leadership in markets such as Argentina, Colombia and Mexico. This leadership role that BBVA has, has caused the brand to always have to be ready for the demands and expectations of the markets it operates in.   OBJETIVE The bank finds it necessary to deepen its relational message to audiences in each moment of their lives, in …